- Bring attention to and promote the greater Conroe Area Arts Community (GCAA) through an annual event, Rising Stars & Legends of Texas
- Grow the annual event into a recognized Visual, Performing, Literary, Cultural, and Fine Arts event with emphasis on Texas Fine Art and Artists through local organization participation
- Produce revenue to help with additional funding for the GCAA membership organization
The Greater Conroe Arts Alliance is a collaborative nonprofit organization whose mission is to actively promote and support the arts and cultural organizations and events throughout the Greater Conroe area.
The Alliance believes that participation in and support of the arts is an investment that enhances the entire community economically while providing an uplifting and fulfilling cultural experience to everyone.